Free funnel templates you can copy today
Worksheets, email templates, scripts and checklists. No sign-up, no download gate - copy the text and make it yours.
Worksheets
One-Page Funnel Map Template
Plan every step of a funnel - goal, metric and fallback - on a single page before you build anything.
Lead Magnet Planning Worksheet
Answer eight questions to design a lead magnet that attracts the right people and leads naturally to your offer.
Customer Interview Questions
Questions that uncover why customers bought, what nearly stopped them and the words they use - the raw material for better funnels.
UTM Naming Convention Sheet
A ready-made set of source, medium and campaign rules so every campaign link is tagged consistently.
Offer Builder Worksheet
Define the outcome, contents, terms and proof of an offer before you write a single sales page.
Funnel Content Planning Worksheet
Plan content by funnel stage so every piece answers a real question and leads to a next step.
Quiz Funnel Planner
Plan quiz results, questions and follow-up so every answer leads somewhere useful.
Templates
7-Email Welcome Sequence Template
A fill-in-the-blanks outline for the first seven emails new subscribers receive.
Webinar Run Sheet
A minute-by-minute plan for a 60-minute teaching webinar that ends with a clear, respectful offer.
A/B Test Plan Template
Document every test before it starts so results are trustworthy and learnings are kept.
Sales Page Outline Template
A nine-section outline you can fill in to draft a complete, honest sales page.
Thank-You Page Template
A simple structure for the page after an opt-in or purchase: confirm, set expectations, offer one next step.
Webinar Registration Page Template
Fill-in copy for a clear registration page with title, takeaways, presenter and practical details.
Customer Onboarding Email Sequence
Help new customers get their first result quickly - the most effective way to reduce refunds and cancellations.
5-Email Sales Sequence Template
Introduce an offer to engaged subscribers over about a week - value, proof, objections and a clear, honest close.
Lead Magnet Delivery Email
The first email a new subscriber receives - deliver fast, set expectations and start a conversation.
Research-Led Software Review Outline
A balanced structure for reviewing software honestly - including who should avoid it and clear disclosure.
Fair Comparison Article Outline
Compare two or more tools on explicit criteria - and let the reader's situation decide the winner.
Local Service Landing Page Template
Fill-in copy blocks for a service page that turns local searchers into calls and quote requests.
Application Form Questions
Qualifying questions for high-ticket application funnels - enough to judge fit without scaring good prospects away.
Checklists
Funnel Pre-Launch Checklist
Everything to test before sending traffic to a new funnel.
Landing Page Review Checklist
A 20-point review of clarity, relevance, trust and friction for any landing page.
Weekly Funnel Review Checklist
A 20-minute weekly routine to keep your funnel healthy and catch problems early.
Complete Funnel Audit Checklist
Review an existing funnel end to end - traffic, pages, offer, follow-up, tracking and compliance.
Email Deliverability Checklist
Technical and list-health checks that help your emails reach the inbox.
Swipe files
Local Business Follow-Up Scripts (SMS & Email)
Short, friendly messages for instant lead acknowledgement, missed calls, quote follow-ups and review requests.
Cart Abandonment Email Templates
Three helpful reminder emails for shoppers who didn't complete checkout.
Discovery Call Question Framework
A structured, consultative flow for sales calls that diagnoses needs before presenting an offer.
Review Request Email & SMS Templates
Short, polite requests sent at the right moment - the ethical way to build social proof.
Win-Back / Re-Engagement Email Templates
Three emails that re-engage inactive subscribers and give them an easy way to stay or leave.
Webinar Confirmation & Reminder Emails
Confirmation, reminder and replay emails that lift attendance and make it easy to join.
5-Day Challenge Daily Emails
A daily email structure for running an action-based challenge that builds momentum to the final day.
Donor Thank-You & Impact Update Emails
Thank donors immediately and show them what their support achieved - the foundation of donor retention.