Subject: Welcome - here's where to start Thanks for joining [product]. The single most important first step is: [one action]. It takes about [time]. [Button: Do the first step] Questions? Just reply.
Subject: Did you [first step] yet? [If done: congratulate and point to step 2. If not: remove the likely obstacle with a short tip or video.]
Subject: The feature most people miss [Introduce one valuable feature or module that successful customers use.]
Subject: Quick check-in How's it going with [product]? If anything's not working the way you hoped, reply and tell me - I'll help.
Learn the thinking behind it
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