Intermediate course · Free
Email Funnels & Automation
Build welcome, nurture and sales sequences that feel helpful, run automatically and turn subscribers into customers.
Start lesson 1Module 1: Sequences
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Why Email Still Matters in a Funnel
Email is the channel you own. Here's the role it plays between first visit and purchase.
Writing a Welcome Sequence
The first emails set expectations and earn attention. A practical outline you can adapt.
Tags, Segments and Personalisation
Send the right email to the right person using what they've told you and what they've done.