Lesson objectives
- Build a service page outline
- Make contacting you effortless on mobile
The essential elements
- Headline naming the service and area.
- Click-to-call button and short quote form visible without scrolling on mobile.
- What's included, typical timeframes and pricing guidance where possible.
- Real photos of your work and team.
- Genuine reviews, licences and insurance details where relevant.
- Service area and hours.
- FAQs that answer the questions you hear on the phone.
Action steps
- Outline one service page with all seven elements
- Test calling from the page on your phone
Checklist
- Phone number is tappable
- Form is above the fold on mobile
- Reviews are real and attributed