Intermediate course · Free
Customer Retention & Lifetime Value
Extend your funnel beyond the first sale: onboarding, repeat purchases, referrals and keeping customers longer.
Start lesson 1Module 1: After the Sale
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Why Retention Is Part of the Funnel
The funnel doesn't end at checkout. Retention multiplies the value of every customer you acquire.
Onboarding for Early Success
Customers who get an early win are more likely to stay, buy again and refer others.
Repeat Purchases and Referrals
Turn satisfied customers into repeat buyers and advocates - without pressure.